Black Ram Apple – The Fresh New Take on Black Ram

The brand expands its portfolio with a fruity offering tailored for younger consumers.

Black Ram is adding a new flavor to its portfolio – Black Ram Apple. The spirit combines the brand's well-known character with the fruity notes of green apple. With an ABV of 35%, Black Ram Apple is suited for various ways of enjoyment, pairing particularly well in cocktails. This versatility makes it ideal for a younger audience and for consumers who prefer lighter, fruitier options.

The new product delivers a crisp apple aroma complemented by caramel and toffee sweetness, a balanced, full-bodied mouthfeel, and a finish featuring caramel notes. The result is a sweeter, lighter profile.

Black Ram Apple is already making successful inroads in VP Brands International’s export markets, with its official launch on the Bulgarian market set for September.